How to build your image and organize your visual communication
Being part of the Music Universe by making guitars, hey, what a great job!
But it still is necessary to succeed in capturing the clientele who will be able to appreciate your instruments (by buying them, preferably).
To reach your target, relevant and effective communication is essential. Martine Bourzicot aka Martney will show you how to define your brand identity; build and organize your visual identity.
Martney is a French artistic director, graphic designer, and illustrator based in Paris. She works for small and large companies as well as musicians, freelancers and teaches at the Higher Institute of Communication and Advertising (ISCOM) in Paris. In her spare time, she enjoys playing guitar and bass.
Martney on Béhance : www.behance.net/martney2c6c
Martney on Instagram : www.instagram.com/martneyflow/
Martney on Facebook : www.facebook.com/martneyIllustrationArtDirection
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by MARTINE BOURZICOT
How to build your image and organize your visual communication